GBTA Home | Join GBTA

Sponsorship Prospectus

Increase Your Brand Impact at the Business Travel Event of the Year

Give your organization the best opportunity to connect with the European business travel community. Sponsors can create custom experiences at GBTA + VDR Europe Conference 2024 – Copenhagen to reach this key audience and tell their story.

Explore how to expand your network, increase lead generation efforts, enhance branding opportunities, and make an impact at Europe’s largest conference for business travel and meetings management professionals

Interested? Contact our sponsorship team with any questions about sponsorship.

Premium Sponsorships

 Platinum SponsorGold SponsorSilver SponsorBronze Sponsor
Pricing€40000 + 20% VAT€25000 + 20% VAT€17500 + 20% VAT€11000 + 20% VAT
Complimentary Supplier registrations to be redeemed by Thursday, September 268532
Complimentary Buyer registrations to be redeemed by Thursday, September 26 (non-transferable)8532
Logo recognition on GBTA and VDR conference websites and sponsor recognition banners onsite*✔✔✔✔
Advertisement in 1 issue of the GBTA Daily News BriefBannerSponsored ContentBannerBanner
Website Banner Ad on gbta.org and GBTA Hub with one (1) creative allowed per month3 months2 months1 month 
Early Bird registration rate extended to 6 weeks prior to the show, or Thursday, September 26✔✔  
Logo recognition on one (1) floor decal placed around your booth (Size B: 80cm x 120cm)✔✔  
Custom artwork banner hung in Expo Hall in high-traffic area.  Exact placement and size to be confirmed.✔✔  
Custom artwork banner hung in Expo Hall in high-traffic area.  Exact placement and size to be confirmed.✔   
Meeting room (subject to availability)✔   
One (1) VIP table during one (1) Main Stage session of sponsors choice (8 people per table)✔   

*If sponsor purchases multiple sponsorship opportunities at various tiers, sponsor will be recognized at the highest tier purchased sponsor level

Brand Awareness

Lanyards

  • Two (2) complimentary Supplier registrations to be redeemed by Thursday, September 26
  • Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners. If sponsor purchases multiple sponsorship opportunities at various tiers, sponsor will be recognized at the highest tier purchased sponsor level
  • Website Banner ad on gbta.org and GBTA Hub (2-months) - one (1) creative allowed per month
  • Logo recognition on name badges
  • Sponsor is responsible for production and shipping costs of branded double-clip lanyards. Quantity to be confirmed by GBTA

 

€22,500 + 20% VAT

GetPica Photo Feed Sponsorship

  • Two (2) complimentary Supplier registrations to be redeemed by Thursday, September 26
  • 30-second advertisement or message at the top of the GetPica Photo Feed to promote your brand presence at GBTA Europe Conference
  • Logo recognition of GetPica experience in the "Know Before You Go" and "Post-Event Wrap-Up" email to attendees
  • Logo will appear inside the GetPica app at top of photo feed and on co-branded banner at the bottom of uploaded photos
  • Logo recognition on signage near registration with QR code to download GetPica app
  • Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners. If sponsor purchases multiple sponsorship opportunities at various tiers, sponsor will be recognized at the highest tier purchased sponsor level
  • One (1) Daily News Brief (DNB) Banner ad
  • Verbal mention and logo recognition on Main Stage in reference to GetPica
  • Post-event report of GetPica app engagement including number of downloads and number of views
  • The photo feed will remain live for 12 months after the event, providing post-event branding.

 

€17,500 + 20% VAT

Branded High Tables

  • Placed in high-traffic areas or around your booth for extended branding
  • Ten (10) high tables with custom artwork

 

€7,500 + 20% VAT

Cloakroom

  • Custom branded counters

 

€7,500 + 20% VAT

Mobile Charging Units

  • Placed in high-traffic areas around conference venue
  • Includes forty (40) custom branded mobile charging units placed in high-traffic areas around the conference (size: 15cm w x 21.3cm h)

 

€5,000 + 20% VAT

Floor Decals

Name

Size

Pricing

Notes

Floor Decal: Size A

40cm x 60cm

€250 + 20% VAT

Custom floor decal location to be selected on floor map prior to Conference

 

Floor Decal: Size B

80cm x 120cm

€500 + 20% VAT

Floor Decal: Size C

Circle 50cm diameter

€300 + 20% VAT

Floor Decal: Size D

Circle 100cm diameter

€600 + 20% VAT

USB Charging Tables

  • Includes two (2) custom branded tables, power and seating

 

€15,000 + 20% VAT

Entrance – Revolving Doors

  • 2 sets of 4 revolving doors; over door panel outside and over revolving doors inside

€15000 + 20% VAT

Entrance – Glass Façade

  • 9 glass panels

€12500 + 20% VAT

Foyer 1-2 – Hanging Banner

  • 5m H x 4m W banner

€5000 + 20% VAT

Foyer 1-2 – Hanging Banner

  • 4m W x 1.16m H banner

€5000 + 20% VAT

Stairs and Escalators

  • Vertical step branding (27 steps - 1.9m W x 0.115m H) ​
  • Escalator side glass cling (2 panels - 7.2m W x .64m H)

€12500 + 20% VAT

For high brand visibility, place your sponsor car in the main entrance hall at the Bella Center Copenhagen.

€3000 + 20% VAT

Brand Experience

Networking Lounge

Fully branded lounge located on the expo floor for maximum exposure during the exhibition. Space is identified as the main seating area on the expo floor, where delegates can congregate to network, conduct business and enjoy the food & beverages offered in the expo area. GBTA Europe will work with sponsor to get desired look & feel and brand exposure.

  • Six (6) complimentary Buyer registrations to be redeemed by Thursday, September 26 (non-transferable)
  • Eight (8) complimentary Supplier registrations to be redeemed by Thursday, September 26
  • Early Bird registration rate extended to 6 weeks prior to the show, or Thursday, September 26
  • Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners. If sponsor purchases multiple sponsorship opportunities at various tiers, sponsor will be recognized at the highest tier purchased sponsor level
  • One (1) VIP table during sponsored Main Stage session (8 people per table)
  • Guaranteed time slot in GBTA Broadcast Studio for one-on-one interview during Conference
  • Custom artwork banner hung in Expo Hall in high-traffic area. Exact placement and size to be confirmed.
  • Four (4) floor decals with custom artwork placed around Networking Lounge (Size B: 80cm x 120cm)
  • Two (2) push notifications on the mobile app during GBTA Europe Conference promoting the Networking Lounge
  • Website Banner ad on gbta.org and GBTA Hub (3-months) - one (1) creative allowed per month
  • Opportunity to place a sustainable giveaway in lounge area. Recommended quantity to be provided by GBTA

 

€55,000 + 20% VAT

Mobile App

Have your branding on the official Conference mobile app that will be made available for iOS and Android via the Apple App Store or the Google Play Store.  There is also an Attendee Hub web version to accompany the app.

  • Two (2) complimentary Supplier registrations to be redeemed by Thursday, September 26
  • Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners. If sponsor purchases multiple sponsorship opportunities at various tiers, sponsor will be recognized at the highest tier purchased sponsor level
  • Custom graphic to appear on the welcome splash screen of the mobile app each time the app is opened
  • Custom card with click-through link on main navigation page of the mobile app and Attendee Hub
  • Sponsor mentioned in communication to all delegates announcing the mobile app live date and instructions
  • Logo recognition in email to all attendees announcing the mobile app is live
  • Two (2) push notifications on the mobile app during GBTA Conference
  • Post-event usage report

 

€22500 + 20% VAT

Registration Desk

  • Three (3) complimentary Supplier registrations to be redeemed by Thursday, September 26
  • Four (4) complimentary Buyer registrations to be redeemed by Thursday, September 26 (non-transferable)
  • Logo recognition along the front of the registration counters
  • Option for on-site Registration staff to wear one Sponsor logo item on-site (scarf/button/etc provided by Sponsor). Subject to GBTA Approval
  • Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners. If sponsor purchases multiple sponsorship opportunities at various tiers, sponsor will be recognized at the highest tier purchased sponsor level
  • Logo recognition at the footer of the registration website during the registration process and in confirmation email sent to registered attendees

 

€17,500 + 20% VAT

Custom Lounge

Sponsor-branded meeting area for delegates to meet, relax and network in prime location.

  • Two (2) complimentary Supplier registrations to be redeemed by Thursday, September 26
  • Two (2) complimentary Buyer registrations to be redeemed by Thursday, September 26 (non-transferable)
  • Two (2) complimentary Exhibitor support staff registrations to be redeemed by Thursday, September 26 (non-transferable)
  • Early Bird registration rate extended to 6 weeks prior to the show, or Thursday, September 26
  • Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners. If sponsor purchases multiple sponsorship opportunities at various tiers, sponsor will be recognized at the highest tier purchased sponsor level
  • Website Banner ad on gbta.org and GBTA Hub (3-months) - one (1) creative allowed per month
  • Logo recognition on two (2) floor decals placed around your booth (Size B: 80cm x 120cm)
  • Custom artwork on lounge signage provided by GBTA
  • Furniture sourced by GBTA
  • Sponsor may provide additional branding to enhance lounge with pop-ups, sustainable giveaways, pillows, etc.

 

€18500 + 20% VAT

GBTA Broadcast Studio

Sponsorship of the GBTA Broadcast Studio is an incredible opportunity to spotlight your organization as the company connecting the business travel industry's top executives.

  • Two (2) complimentary Supplier registrations to be redeemed by Thursday, September 26
  • Early Bird registration rate extended to 6 weeks prior to the show, or Thursday, September 26
  • Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners. If sponsor purchases multiple sponsorship opportunities at various tiers, sponsor will be recognized at the highest tier purchased sponsor level
  • Logo recognition on two (2) meter boards and one (1) floor decal placed next to Broadcast Studio at the Conference
  • Logo recognition on one (1) HTML email blast to registered attendees post-conference promoting viewership of all Broadcast Studio interviews
  • Logo recognition on top and tail of every video interview and available post-Conference on GBTATV YouTube channel

 

€22500 + 20% VAT

Coffee Cart

  • Sponsor may provide up to two (2) pop-up banners to be displayed around the cart
  • Sponsor may design custom branded sustainable cups to be provided by GBTA
  • Logo recognition on top of cart
  • Baristas included

 

€14,500 for 1; €26,000 for 2 + 20% VAT

Viewing Lounge

Viewing Lounge in high-traffic area where Conference attendees watch live-streaming Main Stage content.

  • 6m x 6m Viewing Lounge includes: back wall with (1) 55-in TV monitor, comfortable furniture including eight (8) seating cubes, twelve (12) bar stools, four (4) high tables and carpeting
  • Logo recognition on four (4) branded high tables and eight (8) branded seating cubes
  • Sponsor to provide custom artwork for branded back wall
  • Sponsor may provide additional branding to enhance lounge with two (2) pop-ups, sustainable giveaways, etc.
  • Upgrades available at additional cost to sponsor

 

€15000 EUR + 20% VAT

Juice Bar

  • Sponsor may design custom branded sustainable cups to be provided by GBTA
  • Sponsor may provide up to two (2) pop-up banners to be displayed around the cart
  • Logo recognition on top of cart
  • Staff included

 

€15000 + 20% VAT

Networking Events

  • Six (6) complimentary Buyer registrations to be redeemed by Thursday, September 26 (non-transferable)
  • Four (4) complimentary Supplier registrations to be redeemed by Thursday, September 26
  • Early Bird registration rate extended to 6 weeks prior to the show, or Thursday, September 26
  • Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners. If sponsor purchases multiple sponsorship opportunities at various tiers, sponsor will be recognized at the highest tier purchased sponsor level
  • Three (3) push notifications on the mobile app during GBTA Europe Conference promoting the Big Night Out
  • Website Banner ad on gbta.org and GBTA Hub (3-months) - one (1) creative allowed per month
  • Logo recognition on on-site signage at Big Night Out, provided by GBTA
  • Two (2) minute speaking opportunity on Main Stage (may be used for video commercial (60-second max), speech and/or presentation)
  • Logo recognition in email to all attendees announcing the Big Night Out
  • Opportunity to enhance Big Night Out theme with a sponsor-conducted activity or event engagement item, subject to GBTA approval
  • Opportunity to include a prize draw for Big Night Out. Sponsor is required to contribute a prize in order for drawing to take place
  • Sponsor may provide additional branding to be displayed at the Big Night Out. To be discussed with GBTA
  • Sponsor logo on the GBTA created Big Night Out Poster, used for marketing purposes pre-event

 

€90,000 + 20% VAT

 

  • Three (3) complimentary Buyer registrations to be redeemed by Thursday, September 26 (non-transferable)
  • Three (3) complimentary Supplier registrations to be redeemed by Thursday, September 26
  • Early Bird registration rate extended to 6 weeks prior to the show, or Thursday, September 26
  • Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners. If sponsor purchases multiple sponsorship opportunities at various tiers, sponsor will be recognized at the highest tier purchased sponsor level
  • One (1) push notification on the mobile app during GBTA Europe Conference on the day of sponsored event
  • Website Banner ad on gbta.org and GBTA Hub (3-months) - one (1) creative allowed per month
  • Logo recognition on on-site signage at Opening Night reception, provided by GBTA
  • Two (2) minute speaking opportunity on Main Stage (may be used for video commercial (60-second max), speech and/or presentation)

€30,000 + 20% VAT

  • Two (2) complimentary Supplier registrations to be redeemed by Thursday, September 26
  • Early Bird registration rate extended to 6 weeks prior to the show, or Thursday, September 26
  • Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners. If sponsor purchases multiple sponsorship opportunities at various tiers, sponsor will be recognized at the highest tier purchased sponsor level
  • Logo recognition on stage monitors and in room during session
  • Exclusive sponsorship of The Big Idea
  • Three (3) minute introduction of session (may be used for video commercial (60-second max), speech and/or presentation)
  • Video commercial (60-second max) to play at the start of the Big Idea session
  • Opportunity to have staff assist in table facilitation

 

€25,000 + 20% VAT

This special event will bring together GBTA leaders from around the world to celebrate the global identity of GBTA through the work of our volunteers. This event also recognizes Business Travel Service Award recipients.

  • Two (2) complimentary Supplier registrations to be redeemed by Thursday, September 26
  • Two (2) complimentary Buyer registrations to be redeemed by Thursday, September 26 (non-transferable)
  • Ten (10) Invitations to the reception for supplier staff or buyers
  •  
  • Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners. If sponsor purchases multiple sponsorship opportunities at various tiers, sponsor will be recognized at the highest tier purchased sponsor level
  • Opportunity to provide branded giveaways or gift bags during Global Leaders Reception. Recommended quantity to be provided by GBTA
  • Verbal mention and logo recognition on stage at the Global Leaders Reception
  • Opportunity to include a prize draw for Global Leaders Reception. Sponsor is required to contribute a prize in order for drawing to take place
  • Sponsor may provide up to four (4) pop-up banners to be displayed at the Global Leaders Reception
  • Logo recognition on invitations for the Global Leaders Reception

 

€20,000 + 20% VAT

  • Two (2) complimentary Supplier registrations to be redeemed by Thursday, September 26
  • Two (2) complimentary Buyer registrations to be redeemed by Thursday, September 26 (non-transferable)
  • Three (3) minutes of stage time at Welcome and Networking (may be used for video commercial (60-second max), speech and/or presentation)
  • Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners. If sponsor purchases multiple sponsorship opportunities at various tiers, sponsor will be recognized at the highest tier purchased sponsor level
  • Verbal mention and logo recognition on Main stage in reference to the Connect First Welcome and Networking
  • Logo recognition at the Connect First Welcome and Networking
  • Branding in Connect First Lounge area coordinated with GBTA
  • Opportunity to place a sustainable giveaway on attendee chairs at Welcome and Networking. Recommended quantity to be provided by GBTA

 

€12,500 + 20% VAT

Thought Leadership / Event Sponsorship

  • Two (2) complimentary Supplier registrations to be redeemed by Thursday, September 26
  • Early Bird registration rate extended to 6 weeks prior to the show, or Thursday, September 26
  • Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners. If sponsor purchases multiple sponsorship opportunities at various tiers, sponsor will be recognized at the highest tier purchased sponsor level
  • Logo recognition as the official sponsor of featured speakers in email announcement of Main Stage and applicable communication
  • Logo recognition on stage during sponsored session
  • Three (3) minute speaking opportunity on Main Stage (may be used for video commercial (60-second max), speech and/or presentation)
  • Video commercial (60-second max) to play on Main Stage
  • One (1) VIP table during sponsored Main Stage session (8 people per table)

 

€22500 + 20% VAT

  • Two (2) complimentary Supplier registrations to be redeemed by Thursday, September 26
  • Early Bird registration rate extended to 6 weeks prior to the show, or Thursday, September 26
  • Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners. If sponsor purchases multiple sponsorship opportunities at various tiers, sponsor will be recognized at the highest tier purchased sponsor level
  • Logo recognition on stage monitors and in room during session
  • Exclusive sponsorship of The Sustainability Think Tank Session
  • Three (3) minute introduction of session (may be used for video commercial (60-second max), speech and/or presentation)Video commercial (60-second max) to play at the start of the Think Tank session
  • Opportunity to have staff assist in table facilitation

 

€23000 + 20% VAT

  • Two (2) complimentary Supplier registrations to be redeemed by Thursday, September 26
  • Early Bird registration rate extended to 6 weeks prior to the show, or Thursday, September 26
  • Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners. If sponsor purchases multiple sponsorship opportunities at various tiers, sponsor will be recognized at the highest tier purchased sponsor level
  • Logo recognition as the official sponsor of featured speakers in email announcement of Main Stage and applicable communication
  • Logo recognition on stage during sponsored session
  • Three (3) minute speaking opportunity on Main Stage (may be used for video commercial (60-second max), speech and/or presentation)
  • Video commercial (60-second max) to play on Main Stage
  • One (1) VIP table during sponsored Main Stage session (8 people per table)
€22500 + 20% VAT
  • Two (2) complimentary Supplier registrations to be redeemed by Thursday, September 26
  • Two (2) complimentary Buyer registrations to be redeemed by Thursday, September 26 (non-transferable)
  • Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners. If sponsor purchases multiple sponsorship opportunities at various tiers, sponsor will be recognized at the highest tier purchased sponsor level
  • One (1) push notification on the mobile app during GBTA Europe Conference on the day of sponsored event
  • Website Banner ad on gbta.org and GBTA Hub (1-month) - one (1) creative allowed per month
  • Three (3) minute speaking opportunity on Main Stage (may be used for video commercial (60-second max), speech and/or presentation)
  • Logo recognition on on-site signage at lunch sponsorship, provided by GBTA

 

€17500 + 20% VAT

 

  • Two (2) complimentary Supplier registrations to be redeemed by Thursday, September 26
  • Early Bird registration rate extended to 6 weeks prior to the show, or Thursday, September 26
  • Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners. If sponsor purchases multiple sponsorship opportunities at various tiers, sponsor will be recognized at the highest tier purchased sponsor level
  • Logo recognition as the official sponsor of featured speakers in email announcement of Main Stage and applicable communication
  • Logo recognition on stage during sponsored session
  • Three (3) minute speaking opportunity on Main Stage (may be used for video commercial (60-second max), speech and/or presentation)
  • Video commercial (60-second max) to play on Main Stage
  • One (1) VIP table during sponsored Main Stage session (8 people per table)

 

€22500 + 20% VAT

Contact Us

Ready to sponsor or need expert advice on which opportunity is best for your organization? Fill out the form below and a member of our sponsorship team will reach out to you shortly.

I agree to receive communications from GBTA and understand I may update my preferences at any time, or opt-out of communications from GBTA, as referenced in the Privacy Policy.